Texas Retail Electric Providers: 2026 Guide - article hero image

Texas Retail Electric Providers: 2026 Guide

Compare Texas retail electric providers, understand how REPs work, and find the lowest rates in your TDU territory. Updated July 2026.

Han Hwang
Han Hwang

Consumer Advocate

8 min read
Recently updated
Reviewed by
Brad Gregory
Texas

Quick Answer

Texas deregulated its electricity market so that competing Retail Electric Providers sell power directly to homes and businesses, meaning your rate is not set by the utility. As of July 2026, all-in rates across Oncor territory range from roughly 7.1 cents to 16.5 cents per kWh at 1,000 kWh of monthly usage. Knowing how REPs, TDUs, and the Electricity Facts Label fit together is the fastest way to cut your bill.

Table of contents

Shopping for power in Texas? See live rates from every supplier on our Texas electricity rates page.

What a Retail Electric Provider Actually Is

Picture two companies involved every time a Texas light switch flips. One owns the poles, wires, and meters that physically deliver power to your home. The other is the company whose name appears on your monthly bill, the one that bought electricity on the wholesale market, priced it into a plan, and sold it to you.

The first company is a Transmission and Distribution Utility (TDU). In the Dallas area that is Oncor. In Houston it is CenterPoint. Across West Texas and the Panhandle it is AEP Texas, and in parts of the Panhandle and South Texas it is TNMP. You cannot choose your TDU, it is assigned by geography.

The second company is a Retail Electric Provider (REP). Texas law lets any household in a deregulated area pick its own REP, and that choice directly determines the supply rate it pays. REPs compete for your business by offering fixed-rate, variable-rate, indexed, and usage-tiered plans. The Public Utility Commission of Texas (PUCT) licenses every REP operating in the state and sets the disclosure rules they must follow.

Ready to compare? See every active plan at your ZIP, ranked by real 12-month cost: [Compare Texas electricity plans](/texas/).

How Texas Deregulation Works

Texas restructured its electricity market under Senate Bill 7 in 1999, and most of the state opened to retail competition in 2002. The Electric Reliability Council of Texas (ERCOT) grid, which covers roughly 90 percent of Texas's land area, is where deregulation applies. A handful of cities and co-ops, including Austin Energy, Garland Power and Light, and most rural electric cooperatives, kept their legacy rate structure and are not part of the competitive market.

In deregulated areas the model works like this: power generators sell wholesale electricity into the ERCOT market. REPs buy that power, layer on their own margin and operating costs, then offer retail plans to consumers. TDUs charge delivery fees that every REP passes through on its bills. Those fees are regulated by the PUCT and are identical no matter which REP you pick.

The result is that two neighbors on the same block, served by the same TDU, paying the same delivery charge, can have wildly different supply rates depending on which REP contract they signed. That spread is why shopping matters.

What Rates Look Like in July 2026

The rate landscape across deregulated Texas is wide. As of July 2026, ElectricRates.org shows about 132 active plans available in Oncor territory (Dallas area) at the standard 1,000 kWh reference level. The lowest all-in advertised rate sits at roughly 7.1 cents per kWh. The median lands around 16.5 cents per kWh. A household on a median plan is paying more than twice as much per kilowatt-hour as one on the cheapest available plan, a gap that compounds fast when Texas summers push usage into the thousands of kilowatt-hours.

A few important caveats. These figures apply to Oncor territory at 1,000 kWh. Rates differ by TDU because each utility has its own delivery fee schedule. Rates also shift dramatically by usage level because many Texas plans use kWh-tier pricing: a plan might advertise one rate at 1,000 kWh but charge a materially different effective rate at 500 kWh or 2,000 kWh. That quirk is why the PUCT requires EFLs to disclose all-in rates at all three tiers.

For live rates across every Texas TDU territory, check ElectricRates.org's Texas electricity page or the PUCT's own shopping tool at powertochoose.org.

The Electricity Facts Label: Your Most Powerful Tool

Every Texas REP is required by the PUCT to publish an Electricity Facts Label (EFL) for each plan it sells. Think of the EFL as a nutrition label for electricity. It must disclose the average price per kWh at 500 kWh, 1,000 kWh, and 2,000 kWh of monthly usage; the contract length; early termination fees; renewable energy content; and any base charges or bill credits that affect your actual cost.

The EFL is where kWh-tier pricing becomes visible. A plan that advertises 9 cents per kWh in large type may apply a $50 bill credit only if you use at least 1,000 kWh that month. At 900 kWh you miss the credit and your effective rate climbs. The EFL table at the 500 kWh row would show the higher effective rate, but a glance at the headline number alone would not.

Always pull the EFL before signing up for any plan. If a REP cannot provide one, walk away. The EFL is a legal document and its numbers are the controlling reference, not a salesperson's summary or a comparison site's display rate.

Plan Types Texas REPs Offer

Fixed-rate plans lock your supply rate for a set contract term, typically six, twelve, or twenty-four months. Your rate does not change when ERCOT wholesale prices spike during a heat wave. This is the most common choice for households that prioritize budget certainty.

Variable-rate plans let the REP adjust your supply rate month to month based on market conditions. They can be cheaper during mild weather but carry real risk during high-demand periods. Texas winters and summers can produce extreme wholesale price events.

Indexed plans tie your rate directly to a published market index, usually with a small adder. The transparency appeals to some customers, but the volatility is real.

Prepaid plans require no credit check and no deposit. You load funds in advance and power stays on as long as your balance is positive. REPs offering prepaid service typically provide daily usage and balance alerts by text.

Green or renewable plans match your consumption with renewable energy certificates sourced from wind or solar. Texas hosts some of the largest wind capacity in the country, so genuinely renewable products are widely available. The EFL discloses the exact renewable percentage.

Some plans also include smart-thermostat integration, free nights or weekends, or usage-based rewards. These features affect your effective cost, so model your own usage pattern against the EFL numbers before deciding a specialty plan saves you money.

How to Compare REPs Without Getting Burned

Start by knowing your own usage. Pull three to six months of bills from your current or previous REP. Note your kilowatt-hour totals, not just your dollar amounts. Texas summers routinely push households past 2,000 kWh per month, so a plan that looks cheap at 1,000 kWh may look very different at your actual summer peak.

Next, go to powertochoose.org, the PUCT's official comparison site. Enter your zip code and your TDU will populate automatically. You can filter by contract length, renewable content, plan type, and company. Every listed plan links directly to its EFL.

Then cross-reference on ElectricRates.org, which aggregates plan data and flags unusual pricing structures. Look specifically at the EFL's three usage tiers and mentally map them to your own summer and winter peaks. Note the early termination fee. A plan with a $200 cancellation fee is fine if you plan to stay; it is a liability if your lease ends in eight months.

Finally, check the REP's complaint history. The PUCT publishes complaint data by provider. A low rate from a company with a high complaint rate is a trade-off worth knowing about before you sign.

TDU Delivery Fees: The Part of Your Bill You Cannot Change

No matter which REP you choose, you will pay TDU delivery charges. These cover the cost of maintaining the poles, wires, transformers, and meters that bring power to your door. They also include transmission charges from ERCOT-level infrastructure.

TDU charges typically include a fixed monthly customer charge plus a per-kWh volumetric charge. Because these fees are identical across every REP in a given territory, they do not affect which plan wins on a side-by-side comparison. They do, however, form a floor below which your all-in rate cannot fall regardless of what a REP charges for supply.

TDU fee schedules are regulated by the PUCT. Oncor, CenterPoint, AEP Texas, and TNMP each file their own tariffs. These schedules change periodically and the change flows through every REP's bill in that territory simultaneously. If your all-in rate rises and you did not change plans, a TDU rate adjustment may be the reason.

Switching REPs: How It Works and What to Watch

Switching REPs in Texas is straightforward. You sign up with a new REP, it coordinates the switch with your TDU, and service transfers without interruption. No truck rolls, no outage. The timeline is typically a few business days unless you request a specific start date.

Before switching, check your current contract's expiration date and early termination fee. Switching mid-contract may trigger that fee. Many REPs send a renewal notice thirty to sixty days before your contract ends. That window is the best time to shop, because your incumbent REP will also offer a renewal rate, sometimes competitive, sometimes not.

If your contract expires and you take no action, most REPs automatically move you to a month-to-month variable rate. Variable rates can be substantially higher, so letting a contract lapse unintentionally is one of the more common ways Texas households overpay.

Finding the Best Rate for Your Home

The single most effective move is comparing total all-in cost at your actual usage level, not the advertised headline rate. Use the EFL's three-tier table, plot your own kWh history across it, and calculate an estimated annual cost for each finalist plan.

For households in Dallas, Fort Worth, Plano, or anywhere in the Oncor footprint, the July 2026 market shows a meaningful spread: the cheapest plans cluster below 8 cents per kWh all-in at 1,000 kWh, while median plans sit at 16.5 cents. Signing up at the median when competitive options are available costs real money across a twelve-month term.

Start your comparison at ElectricRates.org for aggregated current rates, verify any plan you like at powertochoose.org, and read the EFL before committing. Repeat the process at every contract renewal. Texas's competitive market works best when consumers use it.

Frequently Asked Questions

What is a Retail Electric Provider in Texas?

A Retail Electric Provider, or REP, is a PUCT-licensed company that buys electricity on the wholesale market and sells it to Texas homes and businesses under competitive plans. REPs set the supply portion of your rate. The physical delivery of power is handled separately by your TDU (Oncor, CenterPoint, AEP Texas, or TNMP), which charges a regulated delivery fee that is the same regardless of which REP you choose.

How do I compare Texas electricity plans?

The official starting point is powertochoose.org, the PUCT's shopping site. Enter your zip code to see licensed plans in your TDU territory. For each plan you like, open the Electricity Facts Label and check the all-in price at 500, 1,000, and 2,000 kWh so you can match the numbers to your actual usage. ElectricRates.org also aggregates current plan data and can help you spot pricing structures worth watching.

What is the cheapest electricity rate in Texas right now?

As of July 2026, the lowest all-in advertised rate across plans available in Oncor territory (Dallas area) at 1,000 kWh per month is approximately 7.1 cents per kWh. The median rate is around 16.5 cents per kWh. Rates vary by TDU territory and usage level, so check ElectricRates.org or powertochoose.org for current numbers in your specific zip code.

Can I switch REPs in Texas without losing power?

Yes. Switching REPs in Texas does not interrupt service. Your new REP coordinates the transfer directly with your TDU, and the transition typically takes a few business days. The only financial consideration is whether your current contract has an early termination fee. If it does and your contract has not expired, calculate whether the savings from a lower rate outweigh the fee before you switch.

What is the Electricity Facts Label and why does it matter?

The Electricity Facts Label (EFL) is a standardized disclosure document that every Texas REP must provide for each plan it sells. It shows the average all-in price per kWh at 500, 1,000, and 2,000 kWh; contract length; early termination fees; and renewable energy content. Because many Texas plans use tiered pricing or bill credits tied to usage thresholds, the EFL is the only reliable way to see your true cost across different usage levels.

What happens if my Texas REP contract expires?

If you do nothing when your fixed-rate contract expires, most REPs roll you onto a month-to-month variable rate, which is often significantly higher than the rate you locked in. Your REP is required to notify you before your contract ends. Use that window to shop for a new plan at powertochoose.org or ElectricRates.org and either renew with your current REP at a competitive rate or switch to a better offer.

Looking for more? Explore all our Texas Energy guides for more helpful resources.

About the author

Han Hwang

Consumer Advocate

Han helps consumers in deregulated states understand their electricity options. He breaks down confusing rate structures, explains how to read an EFL, and identifies which plans save money versus those that just look cheap upfront.

Electricity marketplace operationsDigital business strategyRetail electricity marketsConsumer experience optimizationPartnership development

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Topics covered

Texas electricity retail electric providers Texas REPs Power to Choose TDU electricity rates deregulated energy

Sources & References

  1. PUCT Retail Electric Market (Public Utility Commission of Texas): "Public Utility Commission of Texas overview of the competitive retail electric market, licensing requirements for REPs, and consumer rights."Accessed Jul 2026
  2. Power to Choose (Public Utility Commission of Texas): "Power to Choose is the PUCT's official electricity shopping website for Texas residential consumers in deregulated areas."Accessed Jul 2026
  3. PUCT Substantive Rules, 16 TAC §25.475 (Public Utility Commission of Texas): "PUCT substantive rules governing the Electricity Facts Label disclosure requirements for retail electric providers in Texas."Accessed Jul 2026
  4. ERCOT Market Information (Electric Reliability Council of Texas): "Electric Reliability Council of Texas market information and overview of the competitive wholesale electricity market that Texas REPs participate in."Accessed Jul 2026

Last updated: July 17, 2026