TXU Energy

TXU Energy is Texas's oldest and largest electricity provider, tracing its roots back to 1882. Today, they serve more residential customers in Texas than any other company—over 2 million households trust TXU for their electricity. As part of Vistra Corp., a Fortune 500 company that actually owns and operates power plants, TXU has supply chain advantages that pure retail providers can't match. This vertical integration shows in their product innovation: they pioneered the Free Nights concept where electricity between 9pm and 6am is genuinely free. But that brand heritage and infrastructure comes at a cost. TXU rates typically run higher than budget-focused competitors like Gexa or Frontier. The question isn't whether TXU is good—it's whether the premium is worth it for your household.

TXU offers the widest variety of plan types in Texas: Fixed Rate Plans: Lock in your rate for 12-36 months. Simple and predictable, but typically higher than budget competitors. Free Nights Plans: Genuinely free electricity from 9pm-6am. The catch? Daytime rates are higher to compensate. Great for EV charging, night owls, or running appliances overnight. Solar Days: 100% renewable energy with free weekend electricity. Premium pricing but genuine green energy. Prepaid/TXU Simple: Pay-as-you-go with no credit check. Daily text updates on your balance. Most plans include a 60-day satisfaction guarantee—if you're unhappy, you can switch to a different TXU plan without paying the early termination fee.

TXU's rates typically run 11¢ to 16¢ per kWh—about 5-15% higher than budget providers like Gexa or Frontier. Why pay more? You're paying for: - The largest customer service infrastructure in Texas - 24/7 phone support that actually answers - A 143-year track record of reliability - Innovative products like Free Nights Watch out for tiered pricing: Many TXU plans charge different rates based on usage levels. The advertised rate at 2000 kWh might be much lower than what you'll pay at 1200 kWh. Always calculate your actual expected cost. Free Nights math: If you can shift 40%+ of your usage to nighttime hours, Free Nights plans can save money. For daytime-heavy households, they'll cost more.